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What Is Protective Intelligence?



When you ponder what goes into protecting a company’s employees and workplace, the first thing that jumps to mind is access control and video surveillance systems. Most offices in Class A buildings are covered by a visitor management system and guards as well. But when you think holistically about physical security in today’s global economy, you quickly realize that there are other interrelated disciplines that a company needs to address risks and emerging threats.


The guiding principle of physical security is to use multiple tactical layers that work together to Deter, Detect, and Defend against threats. The goals are to reduce risk and to create time to make intelligence-driven decisions on how to respond effectively in a crisis.


Protective Intelligence is a proactive measure that facilitates the implementation of this guiding principle of physical security. Protective Intelligence programs are operated by trained threat analysts who use sophisticated tools to gather information from open-source media, and the deep and dark web. Analysts apply filters to these tools to help them focus on relevant information, assess risk, and evaluate the potential for disruptions from forces ranging all the way from geopolitical events to the weather. Expert threat analysts offer actionable guidance that allows decision-makers the time and information they need to take steps that reduce the impact of a physical security event.


How Protective Intelligence Works

Here are just a few examples where threat analysts help promote the physical security of a company’s people, asset or brand reputation:

  • Identifying an emerging threat targeting the CEO from social media chatter and investigating the viability of the offender to carry out the action.

  • Providing advance alerts when disruptive events are happening in proximity to offices or key executives’ homes.

  • Monitoring chatter around an important corporate event and providing alerts if there are planned disruptions.

  • Assessing potential risks and emerging threats for traveling executives.

  • Sending intel to Executive Protection agents about real-time events that may affect their work.

  • Alerting about social media profiles that impersonate the brand or the company’s executives.

  • Removing key executives’ personal information from data reseller websites to reduce exposure.

Want to know more about Protective Intelligence? Contact Insite. We can help.

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